Enable SMS/MMS for Cordial

Connect Cordial SMS to prepare and send campaigns from SmarterSends. Configure Cordial as your platform under Integrations → Email before setting up SMS/MMS.

An Admin manages the connection. Template authors need Manage Templates, campaign creators need Create SMS, and direct sending uses Send SMS within the account's approval and template rules.

Prepare Cordial

Confirm that your Cordial account has SMS enabled, an active sending number or short code, and the SMS program you intend to use. Have the exact sender value and program name available.

In Cordial, review Settings → Account Settings → SMS. If using link shortening, configure the corresponding service/domain in Cordial. See Cordial's SMS channel setup instructions.

Configure SmarterSends

1. Sign in as an Admin and open Integrations → SMS/MMS.
2. Choose Cordial under SMS Provider.
3. Complete the following settings:

Setting	What to enter or enable
Sender Id	The sending number or short code registered in Cordial. This is required.
SMS Program Name	The Cordial program name used for SMS subscription-status checks. Enter the intended program explicitly. If left blank, SmarterSends uses promotional.
Link Tracking Enabled	Enable to use Cordial's link-shortening support with the configuration already prepared in Cordial.
MMS Enabled	Enables image controls in SmarterSends. Confirm the Cordial MMS delivery setup with SmarterSends support before relying on image delivery, then verify a received MMS test.
Stop Language	Footer text used when building the SMS template. Avoid duplicating wording already supplied by Cordial.
Include From Name in Message	Includes the template's From Name in the message body when it is built. This does not change Sender Id.
Maximum Message Length	Enter a whole number from 160 to 800. This limits template text entry, not the final personalized message or carrier segment count.

4. If Test API Access is displayed, select it to validate the form and expose Save.
5. Select Save and confirm SMS Settings Updated.

The form check does not send an SMS or establish that the sender, program and recipient are ready for delivery. Complete the device test below.

SMS Program Name affects recipient selection: promotional SMS sends check subscription status for that configured program. A program mismatch can exclude recipients you expected to include. Changing this field does not subscribe contacts to a program or change the campaign's message classification.

Prepare and test a campaign

1. Create and publish an SMS template using the SMS/MMS template instructions. Insert Content Area codes for any wording campaign creators should change.
2. Create an SMS campaign from that template and fill its content areas.
3. Enter the test recipient's phone number in Test Account.... The current Cordial test field accepts a 10-digit North American number, optionally prefixed with 1, without a plus sign, spaces or punctuation.
4. Select Send Test. SmarterSends saves the campaign and requests a Cordial test send.
5. Check the received message's sending number, content, brand text, footer and link destinations. If testing MMS, confirm the image arrives on the device.
6. Complete audience selection and the applicable approval or send workflow only after the test is satisfactory.

After changing the shared brand/footer settings, update and save affected templates and test the resulting campaign. Do not assume previously saved content was rewritten.

Troubleshooting

What you see	What to check
Cordial is not listed	Confirm Cordial is the connected platform under Integrations → Email.
A test number is rejected	Use the number format above. For other countries, contact support about the current SmarterSends test-field restriction.
Expected recipients are missing	Check the selected audience, group restrictions, configured SMS Program Name and each contact's status in that Cordial program.
Links are not shortened	Check Link Tracking Enabled, the Cordial configuration and a received test message.
Text arrives but the image does not	Confirm MMS is provisioned and enabled, then ask SmarterSends support to check Cordial media delivery.
Duplicate brand or opt-out text	Check both the template's built content and wording supplied by Cordial.

Reply handling in SmarterSends requires the separate two-way SMS integration.